Position the company as a leader in the category of financial longevity and innovative asset management. Rebuild the existing business, from the ground up. Business optimization, brand positioning, website UX and sales presentations.
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Results. Increased market share with a high-end design presentation and slick interactive website. The new ambition of Preston increased brand value for investors, clients, and business partners. Working with better presentations, the sales team had a higher win rate. Employees were engaged using an immersive internal culture experience.
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Deliverables. Brand identity system. Compelling online presentation. Design of practical sales tools. Employee engagement behavior design.
